About MAC Productions
In 1971, Mike Claypool started MAC Productions with a 1950’s Chevy pickup, a small loan from his father and a dream – a dream to build a business dedicated to providing the very best in LIVE event production. For over fifty years, MAC Productions has crisscrossed the nation providing live event services for an exclusive roster of clients. It is our sincere mission to provide turnkey audiovisual solutions for conferences, meetings and live events.
Nationally, MAC is the AV event production services supplier for:
- RE/MAX – the world’s leading real estate franchise company
- North American Manufacturing Association
- Gensler – a global architectural and design firm.
- The National PTA conferences
- AMC (Association Management Center) and their repertoire of associations.
- AMR (Association Management Resources)
MAC is staffed with 22 fulltime live event production professionals who specialize in lighting, sound, video, event management and creative services.
We are dedicated to making your production a success – we do LIVE better – this is what we do and who we are!
Why is MAC the Best for You? At MAC Productions – we have a “360˚” LIVE event production process that focuses precisely on the critical components of a LIVE event. Our 360˚ process is simple. We strive to unify all technical, creative, and logistical components necessary to produce a successful LIVE event.
01 Planning process.
We are detailed planners. Everything from our CADs to our Renders and our Production schedules are detailed to precision. Our goal is to anticipate and prepare for everything and to be able to respond rapidly. You will be assigned a Production Manager to manage every logistical aspect of your show – starting with the introductory call, continuing with the onsite show and the invoice.
02 Production team.
We travel with a core crew of LIVE event professionals who regularly operate LIVE shows. Your show will have an engineering lead for Video, Sound, Lighting and Event Management. Our event team is experienced, personable, and dedicated to you and your show.
03 Partnership.
Our team will be an extension of your team. Seamlessly we will begin establishing trust, reliability, and professional operation.
Scope of Services
Event Management
Planning is everything. Live events demand attention to detail and a clear process to assure success. Our event managers meticulously check every production detail, anticipate any issues and advise our production partners through every phase of the planning process.
Production
Our audiovisual team strives for constant improvement and assured operation. We approach each and every show to match your unique content and experiential goals by carefully fusing live event production technologies with decades of live event production experience — culminating in a do LIVE better mindset.
Stage Design
We look beyond the obvious and design a show to illicit emotion, enhance learning and memory. Beginning with fully rendered concept to an even more realistic set – our set designs will captivate your audience while lending special attention to all our senses.
Schedule of Deliverables
Below is a sample of our production process with deliverables. Depending on your show dates – we would customize according to your expectations or requirements:
Description of Work
Timeline
Phase One:
Preliminary pre-production meetings for theme, set, lighting and pre-produced media.
Proposal Sent
Proposal Approved/Signed
Conference Call: Client Info Meeting
- Goals
- Attendee walkaway
- Client expectations – define success for this event.
Facility site visit – info gathered loading dock, electric, push path best if coordinated with client to be onsite (3-4 months out)
4 to 6 months out
Description of Work
Timeline
Phase Two:
Review overall proposal including theme, tech logistics and talent.
Conference Call: Review
- Technology plan w/ AV needs
- Presentation of graphic themed samples
- Production crew plan – approve team
- Review theme & content
- Stage and set design
- Seating
- Review special performances
- Open discussion
3 to 4 months out
Description of Work
Timeline
Phase Three:
Confirm theme and specific design and media content. Also update any additional information. Budget review.
Conference Call:
- Review AV needs and schedule with client (12 weeks out)
- Open discussion
- Stage Set Renders/Revisions
- Budget
10 to 12 weeks out
Description of Work
Timeline
Phase Four:
Confirm labor and CAD.
Conference Call: AV/Show Review (8 weeks out)
- General Session CAD (6 to 8 weeks out)
- Production schedule
- Open discussion and feedback
Rigging confirmed with in house
Local labor sourced, if required
COI sent to facility
6 to 8 weeks out
Description of Work
Timeline
Phase Five:
Overview and confirm Run of Show, last minute speaker and technology review. Review all areas.
Conference Call: AV/Show Review (6 weeks out)
- Confirmed agenda
- Run of Show
- Finalize event script
- Technology Review of media/videos
- Speaker PowerPoint deadline/review
- Open discussion and feedback
MAC Hotel Needs to Client (3 weeks out)
MAC Facility Needs Client and Facility (3 weeks out)
MAC Hotel & Facility Needs to Crew (3 weeks out)
Conference Call: AV needs (2 weeks out)
- Review all areas as needed
- ONE NOTE FOLDERS – LIVE Updates shared with production team
2 to 6 weeks out
Description of Work
Timeline
Phase Six:
Onsite meeting and run throughs.
On site Meeting with Client/Event Manager/Stage Manager (on site one day before)
Rehearsals or Cue to Cue review of RUN OF SHOW (on site one day out or morning of)
TBD
Description of Work
Timeline
Phase Seven:
Post show review and invoicing. Critical step to improvement and streamlining for next show.
Conference Call: Post event review (2 to 3 weeks after show)
- Invoice sent to client (1 week after show)
- Video files sent to client (1 to 2 weeks after show)
- Client/Vendor feedback
TBD
Event Safety
MAC Productions is one of the few audio-visual companies to have a certified ETCP (Entertainment Technician Certification Program) rigger and electrician.
The Entertainment Technician Certification Program is an industry-wide program of rigorous assessments for professional technicians. ETCP focuses on procedures that directly affect the health and safety of crews, performers, and audiences.
All stage and lighting installations are overseen by MAC’s very own Jim Tutorow, Jim has worked extensively throughout the United States rigging and installing stage and lighting. The bottom line is that when you select MAC Productions – your event has an added layer of safety and indemnification.
Nothing is more important to MAC Productions than the safety of the audience and crew!
Client Reviews
Testimonials
It’s very helpful to find a roomful of professionals, like MAC Productions, and have them put their heads together with you,” Nina says. “Working with a team like MAC helps me figure out the best way to get my message out to people because they know the tech. When I speak, I think about others, and I look at MAC Productions as the others who have already figured this out, so I don’t have to reinvent the wheel to have success. I need to find people who are experts in this and tap into their expertise – That’s what I see working with MAC.
The audience looked at the stage in complete amazement as did I. The MAC team went above and beyond to make the event a true experience and as great as you are it was not one person that made this possible but an entire team working what I am sure was many hours to pull all the pieces together. The entire MAC team has my admiration and gratitude for a job more than well done.
It is never taken for granted how much hard work and preparation is required for such a large production: “pound for pound”, “man for man” there is not a more professional, creative, world class production company in the business.
I have been doing this awhile and it’s always nice to work with an AV provider who has it together …but MAC Productions is better than good – they are great! From a facility perspective, the entire MAC team acted as partners with our team and that was noticed by more than just a few of our staff who commented on it. ….2 of our assistant banquet managers stopped me to compliment an outside (MAC) vendor during your show! I can honestly say it was a pleasure to work with the MAC team.
Comments were made at how unbelievable the MAC team is. At the program committee meeting, the board of directors said they speak at many meetings and these guys are the best they have seen. If you know anything about this client, hopefully you understand what it takes to get a compliment from them and for them to rave the way they did and say they don’t want to work with anyone else for their AV needs at any of their meetings, is an unbelievable compliment to your team. Job well done!
